Kayla and I are such successful creative collaborators because of the deep trust that we've built.
Not the "things must always be okay" kind of trust but the "we might fight or disagree but we'll come back together" kind. The kind that incorporates differences, bad days, imperfections and messiness and still knows that ultimately, we're moving towards a shared future of prosperity and self-knowledge.
Traditional media often tries to iron out this messiness and replace the reverence for relationships with designed narratives, careful scripting and arranged emotionality.
But truly evocative media, just like a meaningful relationship, gleefully leaves room for unpredictability. It captures people in their element, with a realness that audiences immediately read and connect with. With iteration and persistence, this is how you build trust.
The possibilities of what you do with that trust are nothing short of transformative. These are the relationships we'll build the future with.
Rene Gonzalez is too busy getting in fights on the train to realize this, and that's why we kicked him out of our city government.
What do you want the future to look like? What might we do with the trusting relationship we build together?
